The busiest route on the Costa Blanca: 55 km up the toll-free AP-7, about 45 minutes by road. Here is exactly what the taxi, the direct ALSA coach, the C-6 bus plus TRAM L1, a private transfer and a hire car each cost, where they leave from, and which one to pick.
All figures are indicative 2026 prices, per vehicle unless marked per person. The taxi meter can move with traffic, time of day and the number of cases; the transfer price is fixed when you book.
| Option | Price | Journey time | Notes |
|---|---|---|---|
| Taxi (rank) | €90-110 | ~45 min | Metered, per car up to 4; airport + night/holiday supplements on top |
| Private transfer | from €60 | ~45 min | Fixed price per car, booked ahead, driver in arrivals |
| ALSA direct coach | €12-15 pp | 50-60 min | Every 1-2 hours, arrives at Benidorm bus station |
| C-6 bus + TRAM L1 | €6-8 pp | 90 min+ | C-6 to Luceros, change to L1; cheapest but slowest, hard with luggage |
| Hire car | from ~€25/day | ~45 min | Desks in the terminal; useful if you plan day trips beyond Benidorm |
The taxi fare is the standard tariff for the 55 km run; expect it to climb towards €120-130 after 21:00, on Sundays, or on public holidays, when the night and holiday supplements stack on top of the metered rate. The transfer price, by contrast, is agreed before you fly and does not move regardless of your landing time — which is exactly why it usually beats the taxi on a late or Sunday arrival.
Walk straight to the rank outside arrivals; no booking needed. The meter runs the standard inter-city tariff for the 55 km to Benidorm, plus the airport supplement and, after 21:00 or on a Sunday or public holiday, a night/holiday supplement. Luggage beyond the boot's normal capacity can add a small per-case charge in some cases. Fine for one or two people travelling light in daylight hours.
Booked before you fly, priced per car rather than per person, with the driver waiting in arrivals holding your name. The price is fixed regardless of flight delay, time of day or how many suitcases you have, and most suppliers fit a child seat free on request — useful given Spanish law requires one for a motorway trip this length. Usually the best value for three or more people, or for any arrival after dark.
The scheduled service leaves the ALSA bay outside arrivals roughly every one to two hours and runs non-stop to Benidorm's bus station on Avenida de la Comunidad Valenciana, about 50-60 minutes including the stop. Tickets are €12-15 per person, buyable online or from the machine at the bay. It finishes inland, so most hotels on Levante or Poniente beach need a further short local taxi or a 10-20 minute walk.
The cheapest route: the C-6 city bus (every 20 minutes, €4-5) to central Alicante, get off at Luceros, then change to TRAM line L1 towards Benidorm. Total cost is roughly €6-8 per person, but between the wait, the change and the tram's own stopping pattern the whole trip commonly runs past 90 minutes — and dragging cases through two changes is no fun. Only worth it if time genuinely does not matter.
Desks are inside the terminal, and the AP-7 drive is straightforward and toll-free. Makes sense if you intend to explore beyond Benidorm itself — Altea, the Guadalest valley, or Villajoyosa are all a short hop once you have your own car — but adds parking costs once you are in Benidorm's dense hotel zone.
If you do hire a car, the AP-7 and all approach roads use right-hand driving, standard European signage, and the toll-free motorway all the way from the airport to the Benidorm exits.
For a couple with carry-on bags landing in the afternoon, the rank taxi is hard to beat on simplicity — no advance booking, a five-to-ten-minute queue, and you are on the AP-7 within minutes. If your flight lands late, or you would rather know the exact cost before you leave home, a private transfer at a similar or lower price removes the guesswork entirely, since the night supplement never applies to a pre-agreed fare.
For a family with a buggy, two large suitcases and a child who needs a seat, the maths shifts firmly towards the private transfer. It is priced per car rather than per person, so it is usually cheaper than either two taxi supplements or four ALSA tickets once you count everyone, and the child seat comes fitted and waiting rather than requested at the rank and hoped for. The ALSA coach is the budget option for a family happy to wheel cases the short distance from the bus station to a nearby hotel, and it is markedly cheaper than a taxi for four adults travelling together.
The bus-plus-TRAM combination rarely suits families at all — two changes with luggage and a child in tow easily eat the savings in stress, though it remains a legitimate option for a solo traveller with a backpack and no fixed schedule.
See the full price comparison for every Costa Blanca resort, or check the complete bus and coach network.
Taxi, coach, TRAM and transfer prices to every resort on the Costa Blanca, side by side.
An hour further north under the Peñón de Ifach, with the same set of options compared.
The C-6, every ALSA resort line, fares, frequencies and exactly where the stops are.
Around €90-110 metered for the 55 km run up the AP-7, about 45 minutes. Night, Sunday and public-holiday supplements apply on top, so a late arrival can cost more than the daytime fare.
Yes. ALSA runs a direct coach from outside arrivals to Benidorm bus station roughly every one to two hours, for €12-15 per person. It is the cheapest door-to-door option if your hotel is near the station.
Not directly. Take the C-6 airport bus into central Alicante, get off at Luceros, then change to TRAM line L1 towards Benidorm and Denia. It is cheap but slow, and awkward with heavy luggage.
From about €60 per car for up to four passengers, agreed and paid before you fly. A driver waits in arrivals with your name, tracks your flight, and the price does not change for a night landing.
A taxi or a private transfer, both about 45 minutes door to door on the toll-free AP-7. The ALSA coach takes 50-60 minutes plus a walk from the bus station; the C-6-plus-TRAM combination can take well over 90 minutes.
For a 45-minute motorway run, yes under Spanish law. Rank taxis rarely stock one, so request it when booking a private transfer — most suppliers provide it free of charge.
At Benidorm's Estación de Autobuses on Avenida de la Comunidad Valenciana, inland from the seafront. Most hotels on Levante or Poniente beach are a further 10-20 minute walk or a short local taxi from there.